A story of humility, vision and performance
How We Started
It all began with a small poultry farm in 1981 that housed only a couple of thousands of birds, with the young entrepreneurs delivering and selling the products themselves on a rented van.
Gradually, the business started to work, it began to grow. Fast forward 40 years, the once a small poultry shed converted into a large-scale business. Today, the company houses over 3500 employees, has a team of technically able personnel and one of the most recognised groups in poultry.
A Journey Through Time
Bhara Kahu, Punjab
The company’s first ever, multi-staged hatchery with 4 incubator machines installed initially.
First Rental Farms
As part of its expansion, the company rented its first broiler farms, housing over 120,000 birds.
Feed Mill Expansion Completed
Two additional feed plants as well as silos and godowns, constructed to mark the feed mill as one of the biggest in the country at the time.
Second Feed Mill
Bigger than the first mill, the second mill was completed, with full automation, modern technology and design, setting a high standard.
Islamabad Chicken Introduced
The company’s first ever brand in serving customers, with the value being generated on the mantra: clean and safe chicken meat.
Aqua Group Launched
Aqua Group, formulated by our own nutritionists, was launched to address the nutritional gap in the cattle feed market of Pakistan.
First Poultry Shed
The company’s first breeder shed, housing 4,000 birds, built with the partners’ own capital invested into the business.
Second Breeder Farm
Breeder farm, housing over 20,000 birds, the company’s biggest farm and one of the biggest in country at that time.
First Mash Plant
The company’s first mash plant, producing mash feed, was completed, marking a major milestone of the transition into poultry feed.
Sargodha Breeder Farm Completed
Housing over 300,000 birds, the breeder farm was declared as the biggest farm in South Asia, built with state of the art technologies.
First Single-Stage Hatchery
The company’s first single-stage hatchery, completed as part of the modernised expansion strategy, having the most technical and automated machinery installed.
First Layer Farm
Housing over 600,000 birds, the layer farm was completed, having fully automated machines and leading to the establishment of Islamabad Eggs brand.
A group of visionaries and drivers of excellence
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